Whether digital or print, the foundation of any succesful direct marketing campaign is
ACCURATE CUSTOMER ADDRESS INFORMATION.
Our mission is to provide our customers with maximum return on advertising spend.
If a sizable amount of your mail is sent:
– to invalid addresses,
– multiple copies per address,
– prospecting current customers,
– or, prospecting outside of your target audience,
WE CAN TELL YOU!
Achieve a better return, or better yet, make sure ALL of your mail reaches your desired audience BEFORE you send it. It’s that simple!
Willowbend has been providing direct mail services for over 30 years. Our experience runs deep, having worked with the USPS during the inital development of their CDS system.
Our clients enjoy knowing that, in addition to starting with accurate list data, they will receive the best rate available from the post office. Savings continue with turn-key production, along with peace of mind, that their mailing goes out on time.
Our powerful delivery platform incorporates our cutting-edge targeting capabilities to determine the best areas to deliver, along with our proven national delivery network.
We deploy our own real-time GPS tracking technology to insure deliveries to your target areas are on time and on target.
Using our “Location Domain” as the foundation, we process every email provided through numerous systems to identify–where commercially reasonable–email addressess that are:
1. free from duplication
2. not identified as spam, honey pots, or typo domain traps.
Although append rates can vary, we generally see anywhere from 35% to 55%.
We can provide expert advice on how to comply with email regulations, and even execute your campaign for you.
Simply put… we can match a physical address with an IP address for highly targeted digital display advertising. Again, it all starts with accurate address data. Willowbend is your turnkey source for identifying and executing your IP-targeted digital campaigns across multiple device platforms.
On average, 17% of the U.S. households relocate annually, topping 1 million moves each month, depending on seasonality. We have developed a program that reaches New Movers faster than any other alternatives.